Re: (idm) phthalo prices

From artist
Sent Tue, Mar 23rd 1999, 07:23

On Mon, 22 Mar 1999 22:07:13 -0800 (PST), you wrote:

>I agree with brock. There's no reason anyone should be charging more =
than
>$5 for a CD-r when they won't play on all CD players and the emulsion
>deteriorates after a few years rendering them unplayable. (anyone know
>exactly how long? 5-10 years?)

the manufacturers' estimates are between 75 and 200 years, though
independent testers have put the figure at anything from 40 years
upwards, depending on formulation.  that still compares well with
pressed cds, which have been estimated to last not much more than 25
years.  so the longevity isn't a problem - the 5-10 years figure you
quote is for discs that haven't been recorded on yet.

as for compatibility, that's still a hazy subject..  my old yamaha,
which must be getting on for 10 years old, has never failed to play
any kind of cdr (and it has been fed a /lot/ of different types),
whereas other people's brand new players will spit certain kinds of
discs out, especially the low-grade silver/blue types.  when i need to
buy a new cd player, it's going to be a /nightmare/ - i'll have to
take 50 different discs to the shop and make sure they all play
correctly!  for the map one release i used unbranded tdk (which are
generally regarded as the best brand), and i didn't hear about any
people who couldn't get it to play (apart from one poor guy who kept
putting the disc in upside down..)

i understand the feeling that some of these people charge too much for
their cdr releases.  not that i'm trying to defend phthalo's 17 dollar
no-artwork policy, but it takes a little more effort to make these
things than simply going to the store and buying a spindle of discs
for x amount of money..  firstly, the mastering can sometimes take a
long time (for map one it took 3 weeks),  and recording these things
is the most boring, time consuming task there is, during which time
you can't use your computer, so you have to do stupid stuff like
reading books <grin>.  then artwork has to be made..  i think that if
people are making limited runs on cdr, then an effort should be made
to produce packaging that reflects this..  the map one covers were all
different (an individual 1/100 section of the picture on the back)
and printed on transparencies which i had to hand-cut to shape, put in
plastic sleeves and labelled.  so all that involves a little extra
time and money. =20

so yes, cdr releases can generate a lot of profit, but for some people
(like me) that profit is the only possible way to collect together
enough money to take a step up the ladder (that's to say, 'proper' cds
in larger numbers and with distribution).  you're never going to do
that if you sell your releases non-profit.

<waves>