(idm) V/Vm statement

From v
Sent Wed, Jan 6th 1999, 11:27

IN RESPONSE----- statements will be made>>>

Please note that before reading--------- this is not an attack on the 
views given below. We welcome any debate on our products etc. and we 
are glad we have an opportunity to respond accordingly.

xxxxxxxx@xxx.xxx writes >>

> And I hear much mentin of V/Vm.  They are working
> towards another Markant mistake, releasing way too much too often. 

Have you heard our planned releases ????????
So basically what is being said is that any label which releases 
above or beyond a certain threshold of releases is making a huge 
mistake. 

Are  you aware of what concepts/contents our new releases have ?????

Markant made the huge mistake of releasing record after record which 
sounded exactly the same. V/Vm is not MARKANT.

Just ask yourself if Privileged Frames sounds like Chart Runners or 
if either of them sound like Pigeon or how about comparing the Fat 
Cat 12" to Turkey and Stuffing -------and then try comparing 
everything previously released  to the PIG or MACHINEs.

Come up with any anwers yet ????

It would be easy for us to keep churning out the same material and we 
see many labels attempting this (No we won't name names). We TRUST 
that the people who have previously bought and still buy VVM releases 
would expect more from us anyway. We are not ripping people off by 
increasing our output and we feel disgusted that you feel this way.
 
Maybe you would like to come over and visit us to actually see what 
work we put into our releases. Hand etched vinyl(pigeon), Hand 
written covers(machine), Individual Christmas cards, Special 
pressings for the US/Canada  etc. 

We are also aware that many VVM releases have been costing far more 
to buy than we would like. Efforts are being made to supply shops 
etc. direct thus keeping costs down-------------

> They have
> like eight 7"ers coming out in January and in an email from them they said
> they have 50 planned 7"ers for 99.  They will burn out quick if you ask me.

This is your opinion and we are glad you have an opinion----- but it 
is not founded on anything at all. If in 12 months after our records 
are released you feel like this then that is fair enough. Of course 
not all our releases will appeal to everybody on this list. There 
will be so many styles of music covered as we continue to diversify 
into new areas where we feel challenged.

As for burning out you don't  know us very well or are giving us 
little credit. There will be many artists burning out long before we 
do and this is a promise.

> Besides, I HATE 7"ers.  I wish they'd go back to 12s or press CDs.  Just some
> thoughts.

Isn't it about the music and not the format ????

At least with our relaxed policy you can copy our newly designed 
tracks as many times as you wish on whatever format you want. The 
machines have been designed for manipulation and with full permission 
for people to release their outputs. What other labels offer this 
policy ????? 
+ the promised MP3 files will appear soon as well----/////
 
What hope for is that people will take each release at FACE value 
and judge it on content before deciding whether or not to buy.

THE DAY COMPLACENCY EXISTS WITHIN OUR MUSIC AND 
RELEASES IS THE DAY WE STOP.
EVOLUTION MUST OCCUR FOR US TO CONTINUE.

Thanks for the opportunity to respond.

VVM (open to healthy debate anytime)