Re: (idm) re: boxing things up

From Sharon Maher
Sent Fri, Aug 27th 1999, 01:04

> > i think good packaging can be done on any budget. just figure out a cheap way
> > to get across the idea you want.

Like in independent film, is IS possible to make packaging look like a masterful
piece of art look beautiful on a very small budget. The trick, of course, is
creativity. I think the problem often is that people think they have to (A) use
conventional packaging, and (B) think anything less than 4 color print jobs with
inserts and booklets looks unprofessional. Obviously this is not the case.