From Andrew Hime Sent Sat, Jan 30th 1999, 10:37
> FAQ Rough Draft #1 > > -- Is it okay to MIME on this list? > > No. We've been over this before. People who MIME will be taken out to a > back alley and hosed down by Hyperreal security crew. No exceptions. Hosing is too good. > -- Are PGP and S/MIME signatures allowed in posts? > > Yes. In fact, Hyperreal management encourages you to digitally sign all > your posts. For maximum security, we ask that you please choose a > bit-length and signature as long as possible. That way, we can positively > identify you before the massive email carpet-bombing starts. Yeah, post as much annoying non-universally recognized file format crap on your message as humanly or computerly possible. We'll thank you later. > -- What's the policy on posting radio playlists on IDM? > > Who listens to the radio at three in the morning? Who gives a shit about > AM radio? Let's get realistic about this. I find playlists useful, they may tip me off to something being out that I didn't know about, or perhaps an old release I didn't know of. Plus, if I see a song in the right playlists, I can figure out if I want to hear the artist or not. Certain people, though... > -- I'd like to start my own record label and put out electronic music... > > The best way to make truckloads of money in the IDM music business is to > generate and sustain hype for a product that doesn't yet exist. It is > perhaps noteworthy that you don't actually need any real, live musicians to > do this, either. Hmm. No wonder I'm not rich or famous yet. Mental note - have my artist(s) killed. > Spreading rumors on the list that an unheard-of label will be put together > with unheard-of artists usually does the trick. Pretend to be a label Nope. > fronted in some foreign country thousands of miles away, and tell music Does Texas count? > distributors that you'll only be putting out ten or so copies of the first > release in their country. Imply the same level of scarcity to the readers > on the IDM list. Use lots of punctu//ation <<in YOUR emails>>to let them > k.n.o.w. you're for REAL;; Sorry, I prefer legibility even if my concepts are unclear. :) > Meanwhile, back in your "studio/kitchen", sample some pots and pans > dropping on the floor and loop it. Have some sound engineers clean it up > and press it. Call it "part one" of an ambient series your label is working > on. (Who'll notice, anyway?) Kick back with a cool Coors sixteen-ouncer and > watch the money pour into your Swiss bank account. Hmm. If this formula is a cow, I'm gonna yank that teat for all its worth. :) > A tip for advanced IDM record label executives: Be sure to keep a few > hundred copies to yourself. Once the "limited release" sells out and the > speculation starts, join in the fun and profits! Gosh, I always planned to do that.